Balanced regard for of economic, environmental, and social factors is essential for a company to gain the trust of society and to achieve sustainable growth. SK Telecom is proactively responding to these challenges while solidifying its market leadership and developing new growth engines for the future. We are also actively developing overseas markets in order to achieve critical mass in subscriber base both at home and abroad. Furthermore, we will continue to generate growth momentum in the new convergence and ubiquitous markets. We will pursue corporate sustainability management (CSM) with support from inside and outside the company, creating new value for all stakeholders customers, employees, shareholders, business partners and the community.

Stakeholder-focused Management

Stakeholder-focused management differs from conventional shareholder-oriented management practices in that it leads to value creation on a long-term basis rather than emphasizing short-term operating results, by giving due consideration to all of the diverse stakeholders. Furthermore, it signifies a paradigm shift in the role of a business entity. That is, the responsibilities of a corporation encompass the social, ethical, and environmental aspects, in addition to its economic performance.

Balanced consideration of economic, environmental, and social factors is essential for a company to gain the trust of society and to achieve sustainable growth. SK Telecom is proactively responding to these challenges while solidifying its market leadership and developing new growth engines for the future. We are also actively developing overseas markets in order to achieve critical mass in subscriber base both at home and abroad. Furthermore, we will continue to generate growth momentum in the new convergent and ubiquitous markets. We will pursue corporate sustainability management (CSM) with support from inside and outside the company, creating new value for all stakeholders customers, employees, shareholders, business partners and the community.

Management Perspective of SKMS

Achieving the ultimate goal of sustained progress by maintaining stability and growth

Creating value for customers, SK people and shareholders, thereby contributing to social and economic development and human well-being

For customers: Gaining trust through consistent customer satisfaction

For employees: Creating and establishing a favorable environment where SK people can work voluntarily and willingly

For shareholders: Creating value while enhancing the level of both transparency and management efficiency

For community: Contributing to the welfare of the community by engaging in social/cultural activities in

addition to facilitating economic prosperity and observing social norms and ethical standards

For SK Telecom: Creating sufficient profit to enhance the value of stakeholders and finance our company’s future growth

Pursuing SUPEX via Human-oriented Management