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Press Release
SK Telecom inaugurates "011 Mobile Track service"
1999.02.01With tong-in logistics data communication, Korean trans and KD communications
Allows 011 user tracking and already has 600 users
SK Telecom is st
rengthening its wireless data transmission service using its cellular network. The largest cellular operator in Korea announced the inauguration of its "011 Mobile Track" service that will allow vehicle tracking, starting on February 1.
The new service will use satellites to provide information on the position of any vehicle - a taxi cab or a cargo truck - equipped with a Speed 011 cellular phone and a GPS system. In addition, the cargo information the service offers is expected to help users reduce their logistical costs by 40-50%.
For instance, if a user contacts a transportation company, also a user, for its service, the company first checks the positioning information streaming in from its trucks using an electronic map at the control center. Then it sends the customer information such as the address and phone number to the vehicle that is most appropriate - in terms of size and proximity at the moment - and has it contact the customer.
Having secured over 600 users already, SK telecom plans to provide the service to over 4,000 vehicles operated by Tong-in and Korean Trans in 1999 alone.
With KD Communications, SK telecom will provide new Keumho WorldCall service combined with 011 Mobile Track service that will allow quick locating of tax cabs and speedy hooking up between customers and the nearest cabs using voice and data communications. To use 011 Mobile Track service, call SK Telecom Customer Center (6808-011) for wireless data trasceiver equipped with satellite data receiver (200,000 - 300,000 won) provided by Tong-in, Korean Trans or KD Communications, and a cell phone handset with positioning information service software built in.
The company offers two types of payment programs; standard program under which users pay a fixed rate of 14,000 won a month and 10 won for each additional use if the total number of use is over 2,500; and a program for large volume users. Corporate users can choose a program that best fits its needs.
SK Telecom says the launch of 011 Mobile Track service will be the start of its efforts to build an extended network infrastructure to deliver a variety of wireless data transmission services beginning this year. Services for corporate users will include vehicle operation management service, traffic and road condition information service, banking service, logistics database service, "mobile office" service and distance monitoring control service.
SK Telecom says it will take full advantage of the customer base it has in the cellular market to secure an advantageous position in the vehicle positioning information service market and logistics control market, which will in turn give the company an edge in the competition to become a leader in the wireless data transmission service market.
The company introduced online service using cellular phone in October 1997, and in August 1998 expanded its wireless data transmission service nationwide. Starting in October 1998, it is providing Samsung Fire Insurance Company with a wireless data transmission service for client and policy management.
rengthening its wireless data transmission service using its cellular network. The largest cellular operator in Korea announced the inauguration of its "011 Mobile Track" service that will allow vehicle tracking, starting on February 1.
The new service will use satellites to provide information on the position of any vehicle - a taxi cab or a cargo truck - equipped with a Speed 011 cellular phone and a GPS system. In addition, the cargo information the service offers is expected to help users reduce their logistical costs by 40-50%.
For instance, if a user contacts a transportation company, also a user, for its service, the company first checks the positioning information streaming in from its trucks using an electronic map at the control center. Then it sends the customer information such as the address and phone number to the vehicle that is most appropriate - in terms of size and proximity at the moment - and has it contact the customer.
Having secured over 600 users already, SK telecom plans to provide the service to over 4,000 vehicles operated by Tong-in and Korean Trans in 1999 alone.
With KD Communications, SK telecom will provide new Keumho WorldCall service combined with 011 Mobile Track service that will allow quick locating of tax cabs and speedy hooking up between customers and the nearest cabs using voice and data communications. To use 011 Mobile Track service, call SK Telecom Customer Center (6808-011) for wireless data trasceiver equipped with satellite data receiver (200,000 - 300,000 won) provided by Tong-in, Korean Trans or KD Communications, and a cell phone handset with positioning information service software built in.
The company offers two types of payment programs; standard program under which users pay a fixed rate of 14,000 won a month and 10 won for each additional use if the total number of use is over 2,500; and a program for large volume users. Corporate users can choose a program that best fits its needs.
SK Telecom says the launch of 011 Mobile Track service will be the start of its efforts to build an extended network infrastructure to deliver a variety of wireless data transmission services beginning this year. Services for corporate users will include vehicle operation management service, traffic and road condition information service, banking service, logistics database service, "mobile office" service and distance monitoring control service.
SK Telecom says it will take full advantage of the customer base it has in the cellular market to secure an advantageous position in the vehicle positioning information service market and logistics control market, which will in turn give the company an edge in the competition to become a leader in the wireless data transmission service market.
The company introduced online service using cellular phone in October 1997, and in August 1998 expanded its wireless data transmission service nationwide. Starting in October 1998, it is providing Samsung Fire Insurance Company with a wireless data transmission service for client and policy management.